

FOR
More
FREELANCE WEBSITE COPYWRITER
Leads
&
Sales
BASED IN NELSON, NEW ZEALAND
- WORKING WORLDWIDE -
Get Complete
Website Copy
5 pages, 5 weeks

A stunning website with weak copy is like a flashy sports car with no engine — it’s not taking you anywhere.
Because your words need to work for 3 tough critics:
The Google Gods (or risk being invisible).
Your customers (before they click away).
Your bottom line (or your site’s just décor).
As a top website copywriter, I'll craft 5 pages of high-impact, high-converting copy in just 5 weeks — so your website finally works for you.
File 01: Emma Jane / Website Copywriter NZ

WEBSITE COPY

EMAIL CAMPAIGNS

LEAD GENERATORS

EBOOKS & PDFS

PRODUCT DESCRIPTIONS

SALES PAGES
A great website can be worth hundreds of thousands or even millions of dollars. But, sadly, too many companies are investing in expensive websites that don’t generate sales.
So what's the secret to websites that sell ...
Your website should be a sales machine
So, if you want a website that gets you leads and closes sales: get expert copy. Because good-looking websites don’t sell things. Words do.
Every day you use substandard copy is a day you lose precious revenue
I've helped hundreds of businesses...
1. Get Found
SEO friendly copy
Getting found online is tough. You need compelling, SEO friendly copy to satisfy the Google Gods and drive customers to your site.
2. Get Leads
Proven frameworks
Most websites don't convert leads. You need effective messaging and proven frameworks to nurture customers towards a sale.
3. Get Sales
More conversions
Strategy first – words second. You need automated ways to stay in touch with customers and convert sales while you sleep.
001: CASE STUDIES // RECENT PROJECTS

STRATEGY
WEBSITE COPY

WEBSITE COPY
PRODUCT DESCRIPTIONS

BRAND MESSAGING
WEBSITE COPY

BRAND STORY
TONE

STRATEGY
WEBSITE COPY

BRAND MESSAGING
WEBSITE COPY

"We needed a freelance website copywriter, but Emma is so much more."
If you need a winning online strategist and words that pack a punch, look no further. We're converting more sales than ever before and have tripled the investment we made on web copy in less than a month.
JAMES SULLIVAN // FOUNDER – BLACK DOG COLLECTIVE
"Emma knows the science behind copy strategies that sell. Make the investment and see your business grow."
Most websites struggle to make sales. Do-it-yourself copy simply doesn't cut it anymore. Emma will get your website doing the heavy lifting so you can turn prospects into loyal customers. Don't even hesitate.
JEREMY STEAD // WEB DESIGN & MARKETING

What's included?
The Complete Website Copywriting Package includes:
RESEARCH & DISCOVERY

to understand the true DNA of your brand

- COMPREHENSIVE INTERVIEWS with key stakeholders to crystalise target markets & core services

COMPETITIVE ANALYSIS
to analyse your competitors and understand your positioning potential
- CUSTOM QUESTIONNAIRES for team bios, testimonials, reviews...

COMPLETE WEBSITE STRATEGY
- CORE MESSAGING that defines your brand and positioning
- SITE MAP INDEX defining the key pages included in your site
- 5 PAGES OF EXPERT CONVERSION COPY using proven frameworks based on consumer psychology and behavioural science
- RECOMMENDED LAYOUT & WIREFRAME + ongoing liaison with your web designer
- META DESCRIPTIONS to satisfy Google for SEO

LIVE EDITING SESSIONS
Plus 2 rounds of revisions to ensure we achieve your perfect copy
COMPLETE WEBSITE PACKAGE:
- Research & Discovery
- Comprehensive Interviews
- Competitive Analysis
- Core Brand Messaging & Positioning
- Site Map Index
- Website Copy
- Wireframe & Layout
- Meta Descriptions
INVESTMENT: STARTS AT $9K NZD
Need a quick win for a tighter budget?
Landing Page Intensive
Perfect if you need to write (or rework) a homepage or landing page ASAP, with differentiated messaging that converts.
VIP 2-Day Intensive
Perfect if you want to skip the waitlist and book a 2 day copywriting intensive to target your core priorities fast.

"Web copy is not an expense – it's an investment that should see a quick return. "
Web copy is a beast unto itself and the most difficult copy to master. It relies on an understanding of SEO and consumer psychology. With Emma, you'll make more sales and see a return on your investment in no time.
ANDREW JONES // EDITOR & COPYWRITER
"Emma reinvigorated our brand and our business – nationwide."
She reminded us that our customer is the real hero of our business and created core messaging that cemented our passion and purpose. She brought clarity to our brand and she'll do it for you.
KELLY MCLEOD // HEAD OF MARKETING – BABY ON THE MOVE


"Don't go it alone."
If you want a website that works for you 24/7, get expert copy. Emma was absolutely 100% amazing. She was professional, knowledgeable and knew exactly what she was doing. If you need a freelance website copywriter, you could not wish for anyone better.
SARAH BRUNT // TALL POPPY REAL ESTATE
Get professional strategies and needle-moving copy for your entire website in just 5 weeks
Schedule a 15 minute chat to see if we're a good fit.
Cancel anytime.